--- title: Twitter Acquires Atebis, Maker of Tweetie for the iPhone description: "Twitter versus app development community: Recent acquisition of Atebits is an interesting move." --- [![verticalstudio](https://www.verticalstudio.com/hubfs/Vertical_Studio_Feb2016_Theme_Images/logo.gif "verticalstudio")](http://classic-migration-sandbox-74398.hs-sites.com/) ![Discuss your online strategy](https://www.verticalstudio.com/hs-fs/file-15420087-gif/images/b1.gif?width=190&height=29&name=b1.gif "Discuss your online strategy") Our toll free number is **877-778-6789** ![Stay in touch With Us](https://www.verticalstudio.com/hs-fs/file-15420127-gif/images/b2.gif?width=190&height=29&name=b2.gif "Stay in touch With Us") - [![](https://www.verticalstudio.com/hs-fs/file-15423835-jpg/images/twitter.jpg)](http://twitter.com/verticalstudio)Follow us on Twitter! - [![](https://www.verticalstudio.com/hs-fs/file-15420931-jpg/images/face.jpg)](http://www.facebook.com/pages/Vertical-Studio/138115509546)Follow us on Facebook! - [![](https://www.verticalstudio.com/hs-fs/file-15421813-jpg/images/in.jpg)](http://www.linkedin.com/companies/vertical-studio?trk=co_search_results&goback=.cps_1253683344348_1)View our profile # Arkansas Internet Marketing and Arkansas Inbound Marketing Blog ## [Twitter Acquires Atebis, Maker of Tweetie for the iPhone](https://www.verticalstudio.com/little-rock-arkansas-internet-marketing-conversion-optimization-blog/bid/38249/Twitter-Acquires-Atebis-Maker-of-Tweetie-for-the-iPhone) Posted by [Wilson Kanaday](https://www.verticalstudio.com/little-rock-arkansas-internet-marketing-conversion-optimization-blog/author/wilson-kanaday) on Fri, Apr 9, 2010 @ 21:04 PM - [Tweet](https://twitter.com/share) Twitter CEO, Evan Williams, [laid out the rationale](http://blog.twitter.com/2010/04/twitter-for-iphone.html) for the acquisition pretty clearly: *"Careful analysis of the Twitter user experience in the iTunes **AppStore revealed massive room for improvement. People are **looking for an app from Twitter, and they’re not finding one.  **So, they get confused and give up. It’s important that we **optimize for user benefit and create an awesome **experience."* There you have it.  Interestingly, earlier this week Fred Wilson said that he wanted developers to stop building apps that just patched holes in the core offering and start building apps around various vertical industries or striving for that "killer app".  Well, Tweetie is a "fill in the gap" app.  I would say this was Twitter's shot at developers saying they mean business; "Build killer apps or we will continue to marginalize you." 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